TikTok, Facebook rival

Watch out, Facebook.

The social video app TikTok just hit a major milestone as it sets its sights on global teen domination. TikTok has just crossed the 1 billion mark for worldwide installs on the App Store and Google Play, according to data from Sensor Tower, an analyst group that focuses on the mobile market.

“Approximately 663 million of these installs occurred in 2018,” Sensor Tower’s founder Oliver Yeh said in a statement. “To put this into perspective, the Facebook app was installed an estimated 711 million times last year and Instagram saw about 444 million new downloads.”

The 1 billion download figure is also only part of the story, as it does not include the number of downloads the app has received on Android in China, according to Sensor Tower, which also reported that TikTok was the No. 1 non-game app in the U.S. in January.

https://www.usatoday.com/

 

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